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How to Collect Customer Satisfaction in Your Physical Store

Guillaume Thériault avatar
Written by Guillaume Thériault
Updated this week

With InputKit, you can track customer satisfaction in your physical location, even if you don’t collect their email addresses or phone numbers. By displaying QR codes, your customers can share their feedback directly from their phones.

Using QR Codes

QR codes are created and customized, you can display them in different areas of your physical business:

  • Near the cash registers: so customers can scan right after their purchase.

  • On paper receipts: great for collecting feedback once customers are home.

  • On posters or strategic displays: for example, in waiting rooms or at the store entrance.

Step 1 – Generate the QR Code for a Sequence

  1. Go to the Sequences menu
    In the left-hand menu, click on Sequences.

  2. Select the desired sequence
    Choose the sequence you want to generate a QR code for.

  3. Click on URL
    Inside the sequence, click on the URL tab. You will see the link, the QR code, and customization options.

  4. Customize the hyperlink before downloading
    Before copying or downloading the QR code, click on Customize the hyperlink to match your needs. You can associate:

    • A specific location (if you manage multiple)

    • Relevant departments

    • Specific employees

    • The language of the survey

      Important: once you apply a customization, the hyperlink changes. Always finalize your customizations before copying or downloading the QR code.

  5. Download or copy the QR code
    Click Download to get the QR code image, or copy the generated hyperlink directly.

Benefits of Using QR Codes

  • Collect feedback without client contact info: no need for emails or phone numbers.

  • Quickly identify unhappy customers: and take corrective action promptly.

  • Improve the in-store experience: customers know their feedback is valued immediately.


If you have any questions, don’t hesitate to reach out to us via the chat.

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